Make the McKenzie Connection!

Articles from the April 21, 2013 edition


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  • Rainbow mist at Sahalie Falls

    Apr 21, 2013

    McKenzie River Reflections...

  • Perfect chicken - Guides style

    Apr 21, 2013

    McKenzie River Reflections...

  • EarthTalk asks, have you been "Greenwashed?"

    Apr 21, 2013

    Greenwashing Dear EarthTalk: I hear the term “greenwashing” a lot these days but am still not sure exactly what it means. Can you enlighten? -- Ruth Markell, Indianapolis, IN In essence, greenwashing involves falsely conveying to consumers that a given product, service, company or institution factors environmental responsibility into its offerings and/or operations. CorpWatch, a non-profit dedicated to keeping tabs on the social responsibility (or lack thereof) of U.S.-based companies, characterizes greenwashing as “the phenomena of socia...