Make the McKenzie Connection!

Into two wheels?

Aufderheide Drive fills the bill

Plans to add Aufderheide Drive (US Forest Road 19) to the Oregon Scenic Bikeway program are moving forward. At a July meeting at the Upper McKenzie Community Center, Connor Nolan provided updates on the project.

Nolan, destination development manager for Travel Lane County is the lead proponent of a group that includes the McKenzie River Chamber of Commerce, cycling enthusiasts, area businesses, and other supporters. It aims to focus on “a hard corps cycling audience to come from afar to experience the Aufderheide,” he said. “They are known to have a lot of discretionary income - both investing in their bikes but also as tourists going to restaurants as well as places to stay.”

Aufderheide’s appeal, he said, includes its spectacular views of mountains, lakes, waterfalls, creeks, and rivers. It’s also felt the designation could further attract visitors, boost local businesses, and encourage everyone to explore the outdoors by bike.

Other details Nolan outlined included criteria for the scenic bikeway designation and plans for marketing the route that would include ways for local business to expand their exposure to potential customers.

If all goes well and the designation is approved, a ribbon-cutting event could be held next spring.

For more information, contact Nolan at [email protected]

Watch a video at: tinyurl.com/3rvhsm2m

 

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